The Donald does Diamond


Staff report


(November 27, 2005) — A Henrietta business got a guest shot on NBC's The Apprentice last week.

Diamond Packaging, a printer of packaging for a variety of commercial products, saw one of its designs featured on the show. Diamond designed the box and gift set packaging for the "Shania by Stetson" fragrance, created for country star Shania Twain. The scent "captures the beauty, spirit and independence of the renowned star," according to its creators.

Diamond's pink boxes were printed on its new Heidelberg press, the company said.

On Thursday's episode, the competitors on the show had to come up with a marketing strategy for the perfume. Twain was a guest star.

Don't worry, though. Donald Trump didn't tell Diamond it was fired.


http://www.democratandchronicle.com...3/1001/BUSINESS


-Chris

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